By Al Morel

If you are in the world of business, marketing, website design, etc. you are probably fielding some array questions about social media and what it’s all about.

This is one of the best resources I’ve found out there for explaining all this linkedinfacebooktwitterblogmyspace drama. I use it as a starting point when someone asks me about the subject.

This is a presentation that David Meerman Scott gave to the Business Marketing Association last year. It’s targeted for business-to-business applications but can be easily transferred for all types of uses.

Enjoy!

David Meerman Scott is the author of several NYT best selling business/marketing books including, The New Rules of Marketing and PR, and The Word Wide Rave.

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